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Attendance Program:
Promotion designed to reduce employee absenteeism and increase productivity.
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Award:
Something awarded or granted, as for merit.
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Behavior:
The actions or reactions of persons under specific circumstances.
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Budget:
The amount of money specified for awards that will be given to participants in
incentive programs.
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Consumer Incentives:
Motivational products targeted to consumers.
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Contest:
A competition based on skill in which prizes are offered.
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Continuity Program:
A program designed to offer an incentive to an individual that encourages her
or him to return to do additional business. Types of continuity programs
include frequent flyer mileage, trading stamps, etc.
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Dealer Incentive:
Premium or other reward given by manufacturer to retailers or distributors in
return for a specified bulk purchase.
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Dealer Loader/Display Enhancer:
Merchandise designed to motivate dealers and distributors to purchase larger
quantities of product than they traditionally buy. Usually includes a
point-of-purchase display.
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Employee Incentive:
Motivational product targeted to an employee.
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Goal:
A purpose toward which an endeavor is directed; an objective.
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In-pack, on-pack, near-pack offers:
Merchandise that is offered free with other merchandise. Usually found in
supermarkets.
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Incentive:
Objects or events that are valued, which incite to action or effort.
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Incentive Motivation:
The characteristics of the goals one works to obtain will influence his/her
behavior.
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Incentive Program:
A planned activity designed to motivate an individual to achieve predetermined
organizational objectives.
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Influence:
To have an effect upon.
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Motivation:
An incitement to action.
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Point-of-Purchase:
Marketing term for where product is displayed in a store.
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Points Program:
Collect and redeem points for merchandise.
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Premium:
Merchandise offered free, generally to induce an individual to buy a product.
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Reward:
To recompense.
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Safety Program:
Promotion designed to motivate employees to work safely, or drive safely, in
their work environment.
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Sales Incentive Program:
Promotion designed to motivate salespeople to sell a specific product during a
promotion period, or achieve a certain percentage of sales increase in a time
frame.
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Self-Liquidating:
The money expended for the product equals the amount of money received for the
product.
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Service Award Program:
Promotion designed to reward employees for length of service to the company.
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Specialty Container:
Merchandise that can be reused, like a basket or cup.
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Sweepstakes:
A promotion which awards prizes to winners who are determined by chance.
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The Incentive Federation:
An alliance of incentive product manufacturers, industry suppliers, and
associations.
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Trading Stamps:
Collect and redeem stamps for merchandise.
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Value-Added: Merchandise that includes something of value designed to
encourage an individual to choose one product over another.
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